Project Details
Business Type:
Travel
Services Rendered:
- CSS/XHTML
- Creative Direction
- Technical Direction
- CMS Integration
Description:
Vacation Travel Channel had worked with some of our principals on other projects, so when they needed a website solution of course they turned to Sharewell Group. When the client came to us, their website hosted several thousand pages of unique travel-related content, which was focused on US-based destinations. Combined, Sharewell and Vacation Travel Channel’s Goals were:
- To provide the ability to drive affiliate revenue from the client’s website through programming enhancements.
- To convert site visitors into vacation bookers.
- To generate travel and vacation ideas from site visitors.
- To book hotel reservations through a customized and unique affiliate program
- To offer world travelers a portal to find articles and photographs seeking fresh ideas for vacations.
- To feature thousands of hotels worldwide through the new website rebuilds
- To offer an intuitive way for new website visitors to locate destination-based content with as few clicks as possible.
- Provide the ability to get a hold of all the necessary information for their vacation, travel itinerary and hotel reservation.
- To navigate through the site with ease.
- To have the tools to create or contribute to the site’s portal and publish one’s travelogues and photographs.
- To increase the client’s website online presence.
- To generate new streams of revenue for the client’s website
- To optimize the client’s website for high placement in search engines.
All of our teams have been diligently building the new Web 2.0 site to address all of these goals. Due to launch in February 2008, it promises to be one of the most successful projects to date.
Website:
Vacation Travel Channel
